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MEGA INTERVIEW

Macedonia has a           engineering, math) the future of the labor         ally, our companies, and the country.
special place in the      market?                                               Second,become more engaged and become
world and we must
work hard for it to          M.Zafirovski:Math has served me extreme-        a bigger part of the solution.Invest your time
secure its place and      ly well. Not just because math is everywhere       and talents in business organizations and
for the country to        in the business world, but because of the          think tanks (e.g. chambers of commerce, MK
realize itself into what  discipline and clarity of thinking it instilled    2025, etc.) promoting smart policies and re-
it can become. We are     in me early-on in terms of how I approach          forms; voice expectations and priorities for
living in very exciting   problems. We need to continue to encour-           the education; become involved the political
and challenging times     age our young people to explore the STEM           process by having your voice and needs be
where societies must      fields, and pursue them if they feel passion.      heard.
transform not to          STEM education and STEM professions are
become obsolete. That     enormous drivers of innovation in the econ-               Mr. Zafirovski, let us finish this inter-
is the challenge for      omy, and therefore, the well-being of citi-        view on a personal note. In Macedonia there
Macedonia                 zens and nations.                                  is an overwhelming perception about you be-
                                                                             ing very successful in your professional ca-
                                You have a truly impressive profession-      reer, but at the same time investing so much
                          al career. You served 21 years as President/       efforts and energy, for many years, to help
                          CEO/COO at Nortel, Motorola, etc. In those         Macedonia. Wheredoes all this love and pas-
                          21 years revenue growth of the companies           sion for Macedonia come from?
                          in which you worked exceeded 8 percent per
                          annum. You have also served on the board of           M. Zafirovski: For starters, this is the
                          directors of Boeing for 11 years now, and you      country of my birth and predecessors. Now
                          are chairing a number of companies for The         I am a proud American, but also a proud
                          Blackstone Group. Having this professional         Macedonian. Both carry significant respon-
                          exposure, what is your message to the busi-        sibilities, including never forgetting where
                          ness sector in Macedonia?                          you came from as well as helping others to
                                                                             the best of your ability. In addition, it is criti-
                             M.Zafirovski: Have them come to the sum-        cal to remember (and to remind the world)
                          mit! (and yes, I am only half joking). This is a   that a stable, prosperous, inclusive and dem-
                          broad question and it can take several hours       ocratic Macedonia is very much needed in
                          to answer completely. But, let me make a           this important and volatile part of the world.
                          couple of very general observations, followed
                          by two specific recommendations. To start               As such, besides having beautiful land-
                          with observations, first, business is not easy     scapes, a very interesting and quite unique
                          per se, but it is relatively easy compared to      cultural tradition, I would love to see Mace-
                          challenges like solving world hunger or re-        donia become a better and stronger nation,
                          solving territorial disputes. We should not        an inclusive country with good rule of law
                          overcomplicate and/or over think our busi-         and good institutions. Macedonia has a spe-
                          ness activities. The 2nd observation, well-        cial place in the world and we must work
                          run businesses are a true gift to society, they    hard for it to secure its place and for the
                          provide employment, the dignity of work,           country to realize itself into what it can
                          quality of life, needed services and products      become. We are living in very exciting and
                          at affordable costs, innovation etc. The im-       challenging times where societies must
                          plied opportunities and responsibilities for       transform not to become obsolete. That is
                          us in business (whether we are employees,          the challenge for Macedonia. It is a good
                          managers, owners) are significant and lim-         challenge, it is worth participating in it, it
                          itless. My two specific messages to the busi-      is worth being an enabler, a factor of posi-
                          ness sector are:                                   tivity. This is why I invite everyone to share
                                                                             the passion of “Macedonia2025” in helping
                             First, lead the way.Start by doing all you      Macedonia become stronger nation!
                          can to be the best you can be. For most of us,
                          it is a long list, but that is the good news. The                                                   Zoran Jovanovski
                          list represents opportunities for us individu-

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