Page 54 - Ekonomija i Biznis_septemvri 2016.indd

INTERVIEW

Hristina Lozanoska

President of the Macedonian Human Resources Association

(photo: Economy and business)

A regional business event will be held in Skopje this October, dedicated to the promotion
of good practices and modern trends of human resource management. The organizer
of this conference, where famous international speakers in this field will participate,
is the Macedonian Human Resources Association. Regarding the conference and the
field of human resource management we talked to Hristina Lozanoska, President of the
Macedonian Human Resources Association.

The human factor is
invaluable for the business

Let us start this interview with standardized and objective approach frequent changes of market condi-
your view on the profession of hu- in the development of his career, as tions.
man resource management. Why well as many other aspects of the
did this profession become so im- employment. This knowledge in particular
portant in modern business man- is what increases the importance
agement? On the other hand, the owners of the departments for human re-
of businesses or the management source management which should
H. Lozanoska: Modern trends in structures become increasingly provide this professional treatment
running a business in general also aware of the priceless value of the in human resource management.
require a modern approach in hu- human factor for the business and The development of this profession
man resource management. of the need to provide appropriate enabled measurement of the pro-
employees with specific knowledge, ductivity of the employees, return
Each professional dedicated to his talents and skills, which is necessary on investment in training and de-
career expects a professional rela- for the development of the innova- velopment, sophisticated ways to
tion from his employer through an tive activity of the company which recruit and select talents, increase
internal system of human resource is increasingly necessary in order to of the level of satisfaction and the
management which will provide survive on the market of ideas and engagement at the workplace and

54 September 2016