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“OFF DRUM”awards РУБРИКА
(Ljubljana poster award)

Best poster titled:“The city of Ljubljana is
green for you. Get active, get fit.”

First place: CvetanAleksandrov, Bulgaria
Campaign name:“Ljubljana is sport”

Second place: DijanaDimitrievska,
DenicaBojarovska and Nino Ilievski,
Macedonia
Campaign name:“BeTheBeat mockup”

Third place: DijanaDimitriveska, Macedonia
Campaign name:“We are one”

Dushan Drakalski a design solution which demonstrates
Vasilije Corluka the power of sharing and the participa-
Saatchi and Saatchi (Publicis) Macedonia tion of people when this happens on a
larger scale. This idea is the exact point
of departure of the competition which
was announced by “Deutsche Telecom”
to its agencies in Europe in 2015, and
the idea of Corluka and his team from
“Saatchi and Saatchi” was realized in
the campaign by “Deutsche Telecom”.
“Sea Hero Quest” is a mobile game
where the participants through its play
send important information about the
manner and the speed of reaction when
they are faced with different naviga-
tion challenges. This information, to a
great extent, then represents invaluably
important source for the medical scien-
tists who are dealing with the problems
of dementia. Thanks to the performance
of the campaign by “Deutsche Telecom”,
the game “Sea Hero Quest” became
very popular, so in the initial period the
scientists received a lot of data which
otherwise they should collect for more
8,800 years! This campaign brought two
grand prix awards to “Saatchi and Saat-
chi” and Vasilije Corluka, in the catego-
ries Mobile applications and Activation
programs, as well as 3 gold awards in
the categories, Digital, Branded content
and New and innovative.

With 169 cumulative points, the agen-
cy McCann Worldgroup, after last year’s
break from the throne (in 2015 it was
ranked second), won the most impor-
tant award Golden Net Award, which is
an award for best network won through

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