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P. 60
ОРInУtПhБeШfРocИТusЕКСАТВО
A confused person is not a creative person. Only with a high rate of unemployment.
a free-minded and motivated person is a creative However, now this is a past which
person. In this regard it is worth to point out the
interpretation of the already deceased Robert F. should teach us that in large enterprises
Kennedy, who, among other things, would point with Macedonian capital, the employ-
out: “Some people see things as they are and they ees with entrepreneurial spirit should
wonder why. I dream of things as they have never be able to express their knowledge and
been and I wonder: WHY NOT?” their motives, they should get manag-
ing positions if this is necessary, or in
systems were changed (from planning other words, they should feel “impor-
to a market management). Let me be tant” in the organization itself, which
clear, the problem refers to the think- is excellent for their level of internal
ing of specific number of managers of motivation which undoubtedly leads
the factories at the time. After 1990 to creativity. Moreover, I’m convinced
they forgot to realize the good opportu- that their knowledge and energy would
nities to activate the internal entrepre- provide more growth and development
neurs - entrepreneurship. They forgot of the markets. Otherwise, remember
that only the enterprises or their man- well, if the existing managers do not
agers who constantly learn, change enable the system to freely express the
or adjust to the competitive battles in innovative spirit (creativity), thereby
the market are the ones who succeed encouraging entrepreneurial behav-
in a market-oriented economy. On the ior of their employees, then the large
other hand, Peter Drucker as early as in domestic enterprises will be engaged
1985 pointed out: “entrepreneurship is in the bureaucratic structure and this
an equal characteristic, both of private will lead to destruction as it happened
and public, and of economic and non- in many case in the past two decades.
economic enterprises and profit and Therefrom, a question is asked: How
nonprofit organizations”. should we be creative?
After 25 years, if in at least one in- Namely, in most analyses and re-
tellect, of course of the 20%, a dis- searches it is said that the greatest
agreement with such thesis by Drucker treasure of every country is the cre-
emerges, then for a long time we would ativity of its individuals. If this is so,
have the status of a developing country than I would say with certainty that
the greatest creativity emerges in a
well-organized surrounding. Practi-
cally the bad organization leads to
confusion and wasted time. Remem-
ber: a confused person is not a creative
person. Only a free-minded and moti-
vated person is a creative person. In
this regard it is worth to point out the
interpretation of the already deceased
Robert F. Kennedy, who, among other
things, would point out: “Some people
see things as they are and they won-
der why. I dream of things as they have
never been and I wonder: WHY NOT?”
For that reason, my dear friends, if
we do not change quickly enough, we
would miss numerous opportunities.
I consider that the change implies
breaking the rules which were already
used to achieve their goal. Maybe I’m
wrong. It remains to be seen.
60 November 2016

